I have written many times about not trusting what others say about how good you are. So many photographers have been suckered into starting a business as friends and family tell them how good they are and really they have no true understanding about what it takes to succeed in running a business. Just the other day I saw a post by a well meaning person telling someone to change careers and become a photographer by under cutting other photographers and offering the same services just at lower rates, a perfect way to fail!
I have always been a student of business and love reading and watching movies about business stories. One of my favorite movies is about Burt’s Bees and how one “backwoods” person could find something that he loved to do and make a business out of it. Continue reading “Business”